Business planning

Knowing where you're going and how to get there

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Business planning

Would you set off on a journey without consulting a map first?… Im sure you wouldn’t so why would you start a business without the same kind of strategy?

Good planning is essential to growth.

Whether you’re looking to set new business priorities, outline plans for growth, determine a product roadmap or plan your investment decisions, you’ll need a strategy. Coming to the realisation that your organisation needs one is the easy part, creating one is a little trickier.

Benefits of ongoing business planning

Good planning is the backbone of any successful business. Initially you need a business plan with your company launch, more often than not to convince lenders or investors to fund it. However, a good business plan fills more than just the financial purpose and should not be a one-time effort. Planning should be an ongoing process that remains vital to your business’ success over its lifespan.

Business planning for established businesses
If you are a mature business, your business plan should:

    • Guide your company growth
    • support your key business strategy
    • Ensure that you meet key targets and goals
    • help you manage business priorities
    • drive efficiencies
    • identify opportunities
    • allow you to benchmark your business results

A business plan can play a key role in allocating resources throughout a business. It can help you attract new funds, or win over new investors and partners.